JULIA CUBBEDGE
Julia Cubbedge is a writer and strategist based between Gold Coast, Australia and San Diego, CA. She is currently staffed as a copywriter at Infix Studio but open to freelancing opportunities. Her work connects brands to real people by telling authentic stories. She writes across various mediums about culture, the human experience and more.
Most Recently [WHAT I’M WORKING ON]
• in-house copywriter and strategist
Julia writes as an in-house digital copywriter and strategist for INFIX Studio. She crafts content across various digital landscapes such as websites, brand strategy, email marketing and articles.
• freelance copywriter
Writing across various industries such as healthcare and ecommerce. She is currently freelancing as copywriter for an NDIS platform and Australian skincare company.
• registered nurse
Yep, she does it all. Connecting with humanity on the ground helps her connect with humanity on paper.
Selected Works [What I’ve Done]
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Julia worked on this project at INFIX Studio — whipping up TOV’s, brand voice and other hoarding copy.
Seconds Market is making fashion circular again while building a like minded community that thrives on design, sustainability and good times.
So when someone asks you how you got that extra $100 and an 80s Ralph Lauren sweater, just send them to Seconds Market.
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Tayla-Lea’s Modalità Vacanza is the new it-girl brand bridging vacation mode to the office and everything in between.
Julia interviewed and wrote a piece with INFIX Studio on the up and coming Australian clothing brand, Modalità Vacanza.
“My style was never one thing. I wanted to honour all the different versions of women and femininity. It’s forever evolving.” -
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Meet Linca: A platform designed to streamline the connection between locum doctors and hospitals.
Julia created Linca’s website copy at INFIX Studio to emulate an efficient and seamless experience, just like their app.
Lead your own journey. -
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FLYY BOD hit the scene with a simple mission: To create the next era of on-the-go skincare – colourful, unapologetic and designed for all bods.
They don’t believe in shrinking to fit standards. They believe in celebrating stretch marks, scars, melanin, texture and everything that makes you, you.
From cult-favourite beauty roundups to international spotlights, FLYY BOD has been featured in some of the most iconic platforms across fashion, wellness and culture.
Julia writes copy for FLYY BOD as a freelancer across socials, EDMs and product descriptions. -
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As a freelance writer for Mable, Julia creates inclusive, research-backed articles on key topics across the NDIS and aged care landscape.
Mable connects people seeking disability and aged care support with independent support workers and writing helps bridge that connection through accessible, engaging content.
Each piece is created to inform and empower Mable’s diverse community, reflecting the platform’s core belief: Support that gets me is my kind of independence. -
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Franc Jrs community-building approach is simple: put food and people first.
Julia sat down with co-owner Tony Pattinson to explore how the restaurant’s authenticity nurtures a timeless pizzeria experience for an article for Infix Studio.
This article is part of the INFIX spotlight articles — a series Julia worked closely on to interact with the people, brands and spaces that intrigued the studio.
We even got some leads off it. -
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Let’s Predict It needed a refreshed digital presence to match their brand new app. Julia wrote the website copy in-house at INFIX Studio.
Using elegant and dreamy language, the web copy is a direct reflection of the brand’s ethos.
About
As a twenty-something human, Julia seeks to make the world a better place one creation at a time. Standing tall on the cusp of millennial and Gen Z, she has experienced a time without smartphones while also witnessing the dawn of the digital age. The polarity of her generation allows her to approach projects with a multi-dimensional skill set. Being an only child from a boring neighborhood in Southern California only drove her imagination further. Consuming and creating stories gives her all the warm and fuzzies. She recalls leaning in a little closer when someone was graciously spilling their life story to her. (She is a cancer, after all).
Her current copywriting role at INFIX Studio allows her to connect storytelling and brand strategy.
Human existence, joy, and suffering inspire her to be a storyteller. She loves to write as if she is walking society in front of a mirror. Her work connects brands to their audience by telling relatable, authentic stories. She creates content that people actually want to read.
[What I’m Recommending]
Reading
Sula
by Toni Morrison
Watching
Swarm (2023)
Listening
Victoria Monet / Jaguar II
Wearing
Princess Polly Reilly Earrings
“I’ve worked with Julia on several creative projects. Her ability to contribute to our team, problem-solve and expand on our ideas felt like the missing link. Her writing style and creative practice is rare and something I’ve struggled to find in other employees. Her quick thinking and relentless work ethic have made her a massive asset to our team. Her ability to articulate concepts with such emotional depth will be integral to anything she works on.” — Jess Koroi.
Julia is an absolutely legendary copywriter. She has helped me out with so many client projects, and every time she blows me away. She picks up on the subject matter so quickly and writes in such an engaging and compelling way. It's amazing how her words always hit the mark and connect with the audience. She's not just talented; she's also incredibly professional, creative, and dedicated. I would certainly recommend her to other business owners! —- Angus McGlynn from Refract Studio